How to Protect Your Online Brand Reputation With a Virtual Assistant

Private label sellers and Amazon brand owners alike have to worry about maintaining product quality, ensuring smooth logistics, generating sales, and much more. One of the most important aspects of running an online business, however, is maintaining a good brand reputation. Although online reviews, publicized detailed feedback, and rating systems do come with certain merits, they also add to the challenges of protecting the brand reputation of a business.

A single mistake or dissatisfied customer can lead to a domino effect of sorts. Something seemingly minuscule can result in a near-immediate tanking in sales and a tainted industry reputation that will be challenging to restore. A string of poor reviews can make interested customers change their minds and opt for the competition rather than take a risk. Modern consumers nowadays are careful about where their money goes. Therefore, bad reviews can have quite an impact on your sales.

Reviews hold a high degree of merit in the eyes of a modern consumer, which is why they have a significant amount of influence over a business’s brand reputation. Although it may be easy for consumers to write a bad review up on the spot, it’s much harder for a business to recover from one, which opens up a question: what’s the best way to protect your brand reputation?

As the average workload of an Amazon brand owner or Private Label seller continues to grow heavier as time passes by, it can be incredibly difficult to resolve bad reviews. While it may be a waste of time to reply to a customer throwing a hissy fit over a torn sheet of bubble wrap or serious defect-related concern, it’s still essential to resolve things before they worsen. Fortunately, it is possible to negate the harmful effects of bad reviews without spending hours trying to solve an issue with the help of a virtual assistant.

Virtual assistants are becoming an increasingly vital resource for business owners who want to maximize their opportunities without wasting valuable time. The services of an effective virtual assistant can be found anywhere on the web, making it much easier to capitalize on time management!

How hiring a virtual assistant can benefit your brand reputation

Aside from making it easier to manage your time, there are several other ways wherein a virtual assistant can help with handling your online business’s brand reputation. Here are a few ways a reliable virtual assistant can help your business’s brand reputation protected and intact: 

Benefit #1: virtual assistants can proactively gather feedback

There won’t be any brand reputation to protect if your products, services, and company don’t receive feedback in the first place! Reliable virtual assistants help with managing the task of feedback and review collection by requesting for comments from your customers—a necessary, yet time-consuming obligation that requires extra hands. Virtual assistants can send out emails to generate valuable reviews which will, in turn, get your products and services on the map.

Many virtual assistants are excellent with creating emails that work, meaning that they can draft up attention-grabbing email subjects, schedule inbox campaigns, and create customized email content for your clients. These skills are vital for business owners aiming to get a few steps ahead with the help of reviews!

Benefit #2: virtual assistants can monitor your reviews

The tricky part about protecting your brand reputation from dissatisfactory customer reviews is that your customers are more likely to find them before you do. With the help of a virtual assistant, however, the reviews on your products and services can be monitored at all times, making it easier to manage everything and spot bad reviews early on.

Aside from increasing the speed at which negative reviews are noticed, constant monitoring makes it possible to bring points of improvement to your attention right away. During the entire review monitoring process, a virtual assistant can also compile a detailed data report that can also be used to make better business decisions.

Benefit #3: virtual assistants can address negative feedback very quickly

Negative reviews, much like ticking time bombs, have a certain “t-minus” type of invisible clock that counts down until the moment where it gets worse when unresolved. Having a virtual assistant can help not only with spotting negative reviews but with resolving them right away. Every virtual assistant is trained in the art of handling negative reviews through several effective methods such as communicating concern, negotiation, and affirmation—all essential factors in turning unhappy customers into satisfied ones!

Final words

Finding success as an online business, Amazon brand owner, or private label seller is a task that partly entails taking the right measures for responding to negative reviews. Having a virtual assistant lend a much-needed hand in managing the online reviews of your products and services is crucial to safeguarding your brand reputation as well as possible. If you’re looking for a way to keep yourself in the running as one of the best online businesses in your industry, then hiring a virtual assistant is the way to go!

If you are looking to hire a virtual assistant, get in touch with My BTLR now! We can help you find the right assistant you need based on your industry and profession at an affordable price.

4 Reasons a Virtual Assistant is Best for Social Media Work

A social media manager can take workload off your plate, improve your brand, and boost your online presence.

Technology these days makes it possible for all sorts of important work do be done remotely. One of the most crucial is social media management, and it just so happens that the job is perfectly suited for remote employees—otherwise known as virtual assistants.

A virtual assistant who is well-versed with social media marketing will be a great boon to any company. Not only can they fill this vital role, but there are also innate benefits to hiring a remote virtual assistant over a regular employee.

In this article, we’ll show you four reasons why it makes perfect sense to do so.

The Benefits of Hiring a Virtual Assistant

1. You can cut down on resources spent. Hiring a virtual assistant instead of a full-time employee can lead to big savings for your business. You’ll reduce the amount of time needed to train a new hire because many virtual assistants possess all the basic skills needed for the job. If you’re lucky enough to find an experienced V.A., you can expect them to hit the ground running upon hiring and immediately deliver results. Additionally, you can hire remote workers on a more limited basis, which means not having to deal with the additional costs associated with hiring a full-time employee.

2. They have more flexible hours. Unlike traditional 9-to-5 workers, virtual assistants allow for greater flexibility in working hours. This is especially important for social media management, where a multinational or global brand can mean customers from various timezones will be reaching out to you. By hiring a virtual assistant, you can stipulate specific hours of the day when you need their services the most.

3. You have access to a vast network of potential employees. It’s all about options here, and virtual assistants are a truly a global spectrum of different personalities. You’ll have a much easier time looking for an employee who’s qualified for the position as there are plenty of services out there that help connect you with vetted virtual assistants. For social media specifically, finding a capable social media manager shouldn’t be a hassle. After all, the work itself is largely performed over the internet.

4. They are easier to manage. Virtual assistants pose less of a problem to supervise as there’s generally less red tape and office drama that get in the way. The nature of remote work entails clear, concise communication and highly efficient workflows.

What Social Media Services Can a Virtual Assistants Provide?

Now that we’ve established how virtual assistants are overall the more sensible choice when it comes to hiring a social media manager, let’s specify what exactly they can do for your business:

• Develop your brand identity online and help you establish an effective social media plan.

• Manage your social media accounts and actively engage with your customers.

• Create and promote original content including text and visuals.

• Conduct promotions and ad campaigns.

• Cultivate leads and build relationships with current and potential stakeholders.

• Track data analytics and improve key metrics.

These are only some of the important functions our social media virtual assistants can perform. If you’re interested in hiring a background-checked and skills-tested assistant for your business, please don’t hesitate to reach out to us.